Hip-Hop EPKs (Electronic Press Kits)

EPKs for those of you that don't know are a music industry tool for promoting a new album, single or act to the press etc. It will usually include a press release, still pics, at least a couple of the tracks from the album and more often that not a filmed piece about the artist and what has gone into the album.

Here are some EPKs from my favourite projects and artists..

An all time classic Nas's Illmatic EPK features interviews with a very young nas as well as Premo, Q-Tip, Large Pro & Pete Rock

Another classic is the EPK for 3 Feet High & Rising. Not only does is feature a mad young De La and Prince Paul but also gives you a climpse into the inner sanctum of the time.

Wu-Tang's Enter The 36 Chambers actually has 2 EPKs. Introducing the key members and the concepts behind Wu it is well worth a look! Here's Pt.1

Here's Pt.2

While not an EPK this episode of Classic Albums on Jigga's classic Reasonable Doubt does pretty much the same thing.

Watch Classic Albums: Reasonable Doubt in Entertainment | View More Free Videos Online at Veoh.com

Dope EPK for Jigga's Girls Girls Girls featuring Biz Markie